SCANOLOGY Launches , Kicks Off Dual-Brand Strategy for Global Markets

Hangzhou, China – July 30th, 2025 — SCANTECH (Hangzhou) Co., Ltd, a global leader in 3D scanning and intelligent measurement technologies, today announced the official launch of SCANOLOGY, its new sub-brand dedicated to advancing industrial metrology. Purpose-built to meet the evolving demands of high-precision industries, SCANOLOGY embodies our long-term commitment to precision, innovation, reliability, and the future of smart manufacturing.

With this launch, we mark a major milestone in our strategic evolution. SCANOLOGY will serve as the company’s flagship for industrial-grade measurement solutions, building alongside our professional digitization brand, 3DeVOK. Together, the two brands establish a dual-engine strategy to accelerate digital transformation across a wide range of sectors.

A Name That Speaks Precision and Innovation

Rather than drawing from conventional naming practices, the name was created to reflect a fresh perspective on 3D scanning and the future of industrial metrology. It’s a brand built from the ground up to represent innovation, and precision.

The first part, “Scan,” speaks to our core—capturing the world through 3D data. It reflects our commitment to full-field 3D capture, deep analysis, and technical excellence. More than a function, it represents our drive to explore, to understand, and to lead with insight.

The second half, “ology,” is a nod to “metrology”—the science of measurement—but with its own unique meaning.

The two “o”s mirror the dual-camera systems at the heart of our technology, symbolizing depth, and precision—like a pair of intelligent eyes focused on every detail. The central “l” represents connection, symmetry, and stability—core principles of both our product design and engineering philosophy. This structure is not only visually balanced, but also deeply tied to the functionality and aesthetics of our 3D scanners.

SCANOLOGY is sharp, clear, and easy to remember. Its name and visual identity feel balanced, confident, and precise—perfectly aligned with the industries we serve and the standards we uphold.

Built for the Demands of Industrial Metrology

SCANOLOGY is engineered to tackle challenging industrial scenarios—from aerospace and automotive to heavy equipment, and renewable energy. Whether it’s inspecting critical aircraft components, optimizing car design workflows, or verifying precision parts for green energy systems, SCANOLOGY delivers the accuracy, efficiency, and intelligence that modern manufacturing demands.

Behind every scan is a promise: to transform raw data into actionable insight. SCANOLOGY empowers manufacturers to improve product design, streamline production, and maintain the highest quality standards—turning measurement into a strategic advantage.

Deliver Professional Tools for Enhanced Productivity

Alongside SCANOLOGY, we are also elevating our professional digitization brand 3DeVOK, which focuses on high-performance 3D color scanning and visualization. Tailored for industries where detail, color, and creativity matter, 3DeVOK delivers powerful and intelligent 3D data acquisition tools for diverse sectors.  

Whether it’s precise measurements for industrial design, personalized healthcare solutions, digital preservation of cultural heritage, or immersive applications in gaming, digital twins, and AI, 3DeVOK provides fast, accurate, and comprehensive 3D scanning capabilities that help users stand out in competitive markets.

The 3DeVOK brand name is a creative blend of “3D,” representing our core technology, and “Evoke,” symbolizing the inspiration and creativity that cutting-edge tools can unlock. With this brand, we aim to transform complex 3D technology into intuitive tools that empower professionals to innovate, boost productivity, and drive digital transformation across sectors.

The brand’s visual identity—clean, modern, and bold—reflects its mission to spark creativity and elevate performance. It stands as a reliable partner for users navigating the evolving digital landscape.

As we embrace a future where creativity and technology go hand in hand, 3DeVOK is positioned to be a trusted enabler of digital change across industries.

A Vision Sharpened by Expertise

SCANOLOGY’s visual identity reflects our dedication to precision, innovation, and product excellence in industrial metrology.

Meanwhile, 3DeVOK focuses on delivering advanced 3D digitization tools for professional applications—empowering industries to build more realistic digital worlds and enhance productivity.

With the official launch of our dual-brand strategy, we reinforce our commitment to innovation and market insight. Together with global partners, we’re shaping a smarter, more precise, and efficient 3D future.